Hakusana-analyysi

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Hakusana-analyysi sisältää

Hakukonenäkyvyyden tilanne ja nykyisten avainsanojen asemat,
toimivuus, kilpailu ja potentiaali
Aihe-alueiden keskeiset hakutermit ja niiden kuukausittaiset
hakumäärät
Tärkeimpien sekä potentiaalisten avainsanojen määritys –
avainsanat joille sisältö kannattaa optimoida
Lopputuote on Excel-muotoinen raportti aihepiirin tärkeimmästä
avainsanastosta ja keskeisistä siihen liittyvistä luvuista
Hakusanatutkimusta käytetään osaltaan perustana
sisältösuunnitelmalle

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